Scaling Fleet Management's enterprise digital presence on Webflow

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Our aim was to provide Fleet Management with a highly secure, scalable, and optimised corporate web presence. Using robust Webflow Enterprise architecture, we crafted a web environment to deliver a high-performing digital platform that acts as the anchor for their global communications.

secure
,
scalable
,
enterprise
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Services
- Technical Infrastructure Management
- Webflow Development and Design
- DNS & Server Routing
- SEO Corrections & Optimization
- Analytics & Tracking Implementation
- UI Component Translation & Integration
Start and Completion
07/2024 - 11/2024
Managing a digital footprint in the enterprise maritime industry requires precision, security, and the ability to scale globally. Fleet Management focuses on top-tier ship management and required a corporate website that reflected their industry authority.

They partnered with us to build, maintain, and upgrade a robust digital presence capable of handling enterprise-level deployments. We established highly secure staging and production environments to ensure smooth rollouts and seamless integration with their parent company, The Caravel Group. By architecting a stable technical presence and collaborating closely their team, we delivered a streamlined, high-performing corporate platform.

Enhance

Goal set out by MAKE 

10+

Technologies Integrated

z

Website Iterations

Building beyond a website

We orchestrated a complete website overhaul and devised a well-rounded content copy, seamlessly integrating with MAKE's other marketing efforts
Simple line drawing of a person looking through a telescope at stars.
Graphic with language options EN and 中文, red MAKE text, a small dog sitting on a blue chair, and list items Building Capability & Culture, Venture Building, and Strategic Design & Innovation with red circular arrow icons.
"Love this graphic and bold way of displaying what we do."
Smiling young man with short brown hair wearing a black t-shirt against a plain light background.
Rupert Hetherton • Former Principal Designer and Director, Asia Region

It's all about collaboration

Working hand-in-hand with MAKE Studios, we provided our expertise, took valuable feedback and iterated to create impactful decisions.
Iteration 4
Iteration 1
Iteration 2
Iteration 3

Connecting with content

We wrote a lasting copy, blending elements of MAKE Studios USP and their forward thinking design thinking skills for a relatable, dynamic brand presence
Website header with a business transformation theme, featuring the text 'Transforming businesses one project at a time', service and industry dropdown filters, and partial thumbnails of projects below.
A woman in a black dress sitting with crossed arms and legs on a bench, a man next to her looking at his phone, and a person in red facing them in a room.
MAKE website section in Chinese describing collaboration, innovative thinking, multidisciplinary methods, training, design solutions, and long-lasting impact with related icons.
MAKE website section with portraits of Rupert Hetherton, Principal Designer and Director Asia Region, and Patti Hunt, Director Asia Region, alongside text about MAKE's design team, experience, and mission.
MAKE Studios homepage with tagline 'MAKE your business' dreams a reality' and description of their design and innovation services alongside a paper plane graphic.
Website header with MAKE logo and navigation links; text reads 'From partners to friends.' with a description about fostering relationships beyond business, accompanied by various client logos at the bottom.
Website section titled 'We MAKE collaborating a breeze... here's how' with three numbered points: fostering creativity partnerships, transformation through action, and fulfilling potential with empowering teams.
Man explaining ideas on a whiteboard to a group in a workshop setting.
Webpage banner with text 'A platform to connect and prototype new future,' with key performance indicators and NGO industry label below on white background.
Figma logo with colorful shapes forming the letter F above the word Figma on black background.

Figma - Design

Webflow brand logo in white text on a blue background.

Webflow - Development

Finsweet logo with a white quotation mark icon followed by the word Attributes on black background.

Attributes - Development

Zapier logo with white text and asterisk symbol on an orange background.

Zapier - Integration

jQuery logo in stylized dark blue text.

Jquery - Development

Hotjar logo with white stylized flames and black text on an orange background.

Hotjar - Analytics

Heap company logo with green and white vertical bars on a dark blue background.

Heap - Analytics

Google Analytics logo on an orange and yellow gradient background.

GA - Analytics

Google Search Console logo with a toolbox and wrench icon on blue background.

GSC - Analytics

+ 12 others

Technogies for scale

Building with a wide range of technolgoies for scabliity and long-lastingness, we utalised a mix of low-code and high-code technolgoies to help with design, development, tracking and data implemention to enable streamlined descision making for future changes.
91%
Accessibility
92%
Performance
93%
Best Practices
100%
SEO

We had such a great experience with RMD for the redesign of our website. They quickly understood what we were looking for in terms of aesthetics, site architecture, and content and delivered in the timeline that we had aligned on. They also had the same working style and vibe as us, which was a huge plus and made working with their team so much more. We're already looking forward to future collaborations with RMD!

Felicia Ho
Innovation & Strategic Designer
Black and white portrait of a smiling woman with long dark hair, wearing a dark blazer and a necklace, against a white background.

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